Grooming

A client whose business is more specific, for whom we provided a complex SEO service package. We were able to increase the number of visits to the website by 40%, and brought the conversion rate to an indicator of 1.5%.

40%

Attendance increased

1.5%

Conversion increased

75%

Increase in search queries

x5 times

Increased number of clicks per year

Working process

Custom

Goals

1. Competitor analysis

2. SEO Strategy - Develop a work strategy for half a year.

3. Improve the site for search engines, get to the top of the search results.

Results

1. Competitor analysis, technical SEO audit of the website was carried out.

2. SEO Strategy - A clear monthly work plan was developed and agreed upon.

3. SEO Full Packet Service - improvement on the side of the website search engine optimization, sitemap and robot.txt was compiled, a semantic core was created, unique articles were written.

Methods and tools

Competitor Analysis

We analysed the market and the competitors, identifying both the strengths of the competitors and the points we could improve in our client to make it more competitive.

SEO Audit

We analysed the situation on the SEO side at that time, we found out what we needed to work on to increase the performance of the website in search engines.

Planning

We have created a planning process to work with this client. We have agreed on deadlines, as well as the period after which we will analyse the first results.

Semantic Core Extension

We have developed semantic core, focusing solely on users' search intent to target them and attract as much traffic as possible.

Technical Optimization

We optimized all those technical nuances, which did not allow the website to reach its maximum performance limit.

Unique Content Creation

We have created unique, SEO optimized articles that highlight the client's expertise and experience in their field.

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    Jewelry Store

    The niche of selling jewellery online is profitable, but also quite challenging. For our client, we created a strategy that increased not only traffic, but also conversion rates - an important metric for a niche with expensive products.

    50%

    Attendance increased

    1.4%

    Conversion increased

    65%

    Increase in search queries

    x6 times

    Increased number of clicks per year

    Working process

    Valuable

    Goals

    1. Improve the website for search engines, get to the top of the search results.

    2. Content Marketing - Write unique, search-relevant, expert articles for a fashion blog. 

    3. Measuring results - See the first work result after 2 months. An increased attendance of 30% was chosen as an indicator.

    Results

    1. SEO Full Service Package - A full range of services in the SEO optimization field was performed. A sitemap was compiled, robot.txt, a semantic core was created, keywords were selected.

    2. Content Marketing - On the website, we have developed an expert fashion blog from popular influencers/stylists with unique articles optimized for search results.

    3. Measurable result for the customer - Thanks to the technical work done in the first month, the client saw the result. Attendance was increased by as much as 50%.

    Methods and tools

    Competitor Analysis

    We did a thorough analysis of the competitors, the keywords they target and the approach they apply. We applied the analysis results in creating the strategy.

    SEO Website Audit

    We applied a comprehensive audit to the site, analyzing all aspects of SEO in compliance with an SEO Expert Checklist.

    Semantic Core Creation

    We did thorough Keywords Research and Keywords Planning, which allowed us to create a semantic core that is relevant to the client's niche.

    Technical Optimization

    The Development Department identified and worked on technical aspects that could be improved, which allowed us to increase the website's reliability.

    Blog Creation

    We applied a Content Marketing strategy, aimed at creating an Expert Blog, with relevant and SEO adjusted articles.

    Link Purchase

    We built backlinks by buying links on relevant websites similar to the client's business.

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      Real estate agency

      The client came to us with the need to also develop online sales, wanting to see the first results in a month's time. We succeeded - within a month we managed to increase traffic several times.

      100%

      Attendance increased

      3 times

      Number of applications increased

      85%

      Increased queries in the search engine

      x6 times

      Increased number of clicks per year

      Working process

      Successful

      Goals

      1. Analyze competitors and the service market.

      2. Traffic and notoriety - Increase visits on the website and brand awareness.

      3. Measurable Results - See a clear work result in a month.

      Results

      1. Competitors were analyzed, so we were able to identify the weaknesses of the client. We outlined and agreed on a work plan for the next 3 months. 

      2. SEO Full Package Services - A wide range of services in the field of SEO optimization was performed. Starting from creating a site map and ending with the introduction of new sections on the website.

      3. Measurable Results - Thanks to the technical work done during the first month, the client saw the first results. Attendance has increased several times - from 50 unique visits per day to 200-250.

      4. Content Marketing - We have developed an expert blog on the website, a blog with unique articles optimized for search results, which were able to answer most of the customer questions and show the company's expertise. Thus, the client’s managers received 3 more customer applications.

      Methods and tools

      Competitors Analysis

      We looked at the main competitors in the client's niche - real estate. We have identified the tools to increase the client's competitive value.

      Website SEO Audit

      By auditing the client's website we have identified the SEO aspects we need to improve, to make sure everything works reliably.

      Semantic Core Compilation

      We created SEO Semantic Core based on users' most relevant search intent, which helped us to significantly boost traffic to the client's website.

      Technical Optimization

      We optimized the website on a technical level, and once we made sure everything was working well, we moved on to SEO optimization.

      Expert blog Creation

      The Content Marketing strategy for this client relied on creating an Expert Blog. This blog outlined the company's level of expertise and the articles were SEO optimised.

      Purchase of Links

      To increase the number of visits, we built backlinks by buying links on relevant web resources similar to the client's domain.

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